Dovetailing off the #FFF last week (if you missed the post last week, that means Fast Forward Fridays) let’s take the donor pyramid and flip it over again!

1. Take a letter that you write to your major donors

2. Read it as if you addressed it to your core (middle-level donors)

3. Send that letter, with an additional few lines about their impact (targeted by interests) of the gift

4. Send them.

…get ready to be surprised!

Posted in Blog, Katie's Blog